Considering an across the board 10% price increase and need to assess what impact it will have on volumes.

pricing

asked

We have traditionally used a direct sales model. But our company is exploring the idea of using distributors or alliance partners to resell our products. How should find distributors? Is it best to look for distributors by territory or industry? Does it matter whether our products are high volume or low?

sales distribution alliances

asked

Ad performance can vary significantly across ad formats, geographies, etc so it is a good idea to get as specific as you can when comparing you ad performance to industry norms. During the first half of 2015, 0.06% CTR was the average across all ad formats for Sporting Goods in the United States.

answered

The average click rate on email marketing messages is around 3%, but it varies quite a bit based on the type of product you are promoting - anywhere between 1.5% to 5.5% (the Smart Insights article has a breakdown by industry). https://www.smartinsights.com/email-marketing/email-communications-strategy/statistics-sources-for-email-marketing/

answered